Chicago’s promotional company React Presents will be behind a new festival this summer. New social media accounts were created asking What is Mamby? Details are still unknown, but from the festival’s Facebook account we can conclude the scheduled dates of this beach festival are July 11 and 12. Mamby will be the first attempt for a shoreline festival in Chicago by React.
React Presents was behind other Chicago beach festivals such as Riverwest and Wavefront. But due to the lack of attendance they will not be returning this year. They are hoping that Mamby on the Beach will be a more successful replacement this summer. Other festivals by React Presents include Spring Awakening Music Festival, North Coast Music Festival, and SummerSet Music Festival.